Gravee

!?" But Gravee is much more than just another search engine or social bookmarking service. Search engines have become the de facto content distribution channel for the Internet. Yet, unlike any other distribution industry (offline or online), many search engines do not view their suppliers (i.e. content owners) as true partners, nor do they view their search users (i.e. content consumers) as customers. Instead, this arms length relationship between many search engines and their communities has created angst for content owners as to how to best reach their consumers, as well as for how consumers can best provide feedback back to the original creators of that content. This disconnect between content producers and the consumers of that content prevents the creation of a virtuous cycle of feedback, which ultimately prevents all of us from creating and enjoying better and more valuable content on the Web. Our mission is to:

• Treat content creators as true partners in the search and distribution process
• Treat content consumers and search users as valued customers
• Create an equitable and transparent distribution channel for content owners
• Create a more responsive and transparent feedback mechanism for content creators and their consumers
• Enable a "virtuous cycle" of content creation and consumption on the Web that connects content owners more directly to their consumers

How We Are Different Gravee is different in two very important ways: our business model and our algorithm. And, those differences are focused squarely on how we can better serve our community of users. And, there are two halves to that community we're talking about: 1) the content creators and Web site owners, who are creating most of the value in the search advertising equation; and 2) our search users, who find, bookmark, tag, and vote on that content through our search engine.